About Me (Lise, Head Goblin)
- Lise
- Jan 30
- 2 min read
Updated: Jun 4
As the founder of a social platform that emphasizes authentic connection, it feels important to formally introduce myself and give a glimpse into who I am.
So hello, hi, howdy! I’m Lise (pronounced like "new lease on life") and...
I was a horse girl growing up, and frogs were my favorite animal
It took two tries to get my driver's license
I set a morning alarm for a little earlier than I have to actually wake up– it makes me so happy seeing I have more time to sleep. <- I realize it’s absolutely unhinged but I stand behind it
Nostalgic tech is one of my favorite things to bond with people over: AIM, Encarta CDs, Day of the Tentacle, Chex Quest, Furbys, Tamagotchis, etc.
I used to Venmo request friends $.75 for Art. When they accepted (often months later), they be sent a photo of themselves riding a possum

When I was 15, I took a Seventeen Magazine quiz in the back of my dad’s car- it was titled something like What Should You Be When You Grow Up. Based on my results, the recommendations were zookeeper, event planner, or PR exec.
And the rest, as they say, was history:
As a junior publicist I was able to use $12k to prank an entire city, resulting in the client getting 638M media impressions in 3 days. Any guesses as to which one that was?
Later in my PR agency days, I was Hinge’s first publicist and eventually snagged them coverage in The New York Times, TIME, and Glamour.
I ideated partnering with Mashable for Bill Nye Explains Using Emoji for a GE project. The video got half a billion media impressions and was later referenced as an answer in the New York Times’ crossword.
My absolute favorite job was working as head of PR for Shapeways. I fell in love with the intersection of tech and all-things community after delving deeply into the Warhammer space.
A decade into my career, my dad passed away and I found myself grappling with the existential crisis of life, love, and purpose. Practically comatose with grief, I quit my job to figure out what should come next– personally and professionally.
It took a while, but after ideating Goblins, I started waking up feeling inspired again. At the intersection of my personal and professional strengths and passions, Goblins also felts like something that could make the world a little better for a lot of people. And so, I've been pet sitting around the country while (mostly) bootstrapping bringing the platform to life.
My team's and my goal? Be able to pay ourselves to work on Goblins full-time while building for and with our community. It's no secret I have feelings about the Match Group and other dating apps out there, so we're also carefully architecting the platform to avoid enshittification– more on that later, I promise.
I'm always in our Discord (@LadybugLise) so please feel free to jump into our server and say hello, ask questions, or share some quality memes with the team and I!

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